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The average annual salary in the Rural Capital Area is $71,700, about 91% of the U.S. average. From 2015 to 2025, the region’s average salary grew 58%, faster than the US average of 49%.
Three industries in the Rural Capital Area have salaries above national levels. These industries are Manufacturing; Trade, Transportation, and Utilities; and Professional and Business Services.
Salaries in six sectors grew faster than the national rate from 2015 to 2025:
Median household income in the region is higher than the U.S. level and has been consistently advancing over the past decade. The median household income reached $101,000 in 2024, reaching 124% of U.S. median household income.
The region has much lower poverty levels than the U.S. as a whole. Between 2014 and 2024, poverty levels have decreased overall with only two single years of slight increase in 2018 and 2021 before continuing to fall to its 2024 level of 7.7%.
The region’s percentage of children in poverty followed a similar pattern, generally falling from 2014 to 2024 to reach its lowest point in 2024 of 8.4%.
